CANIDAE Pet Foods Named Official Pet Food of the 2008 L.A. County Fair

8/5/2008

CANIDAE All Natural Pet Foods has been named the Official Pet Food of the 2008 L.A. County Fair held at Fairplex in Pomona, CA September 5 through September 28.

In addition to being named the Official Pet Food of the L.A. County Fair, CANIDAE will be the inaugural Presenting Sponsor of the new "BARK PARK” attraction within the fairgrounds. This brand new Doggie Town Neighborhood makes its debut in 2008 and will feature fun activities and entertainment for animal lovers and kids of all ages.

Within "BARK PARK" CANIDAE Pet Foods will be the Presenting Sponsor of Dog-Themed Shows including Dog Fashion Show, Dog Extreme Makeover Show, Dog Spa, and Canine Kitchen Show.

"This is our first year as an official sponsor at the fair and we are thrilled to be a part of it," said Jim Mantych, Director of Marketing. "One of our goals in 2008 was to raise awareness of the responsibilities of pet ownership including training and exercise, planned breeding, spaying and neutering, supporting reputable breeders and rescue groups, proper veterinarian care and healthy nutrition. The fair is a great place to make our message heard."

In accordance with its goal of promoting responsible pet ownership, CANIDAE has extended its participation at the fair by becoming the Presenting Sponsor of the Dog Adoption Center, the Dog Training Classes, and the Dog Grooming demonstrations. All dog and cat adoptees who adopt at the fairgrounds will receive their first month's pet food compliments of CANIDAE All Natural Pet Foods.

To raise funds to help address the needs of less fortunate pets, CANIDAE is supporting the “Barkitecture” Dog House Building exhibit with proceeds going to the Humane Society.

Back for its 86th year of fun and excitement with concerts, attractions, rides, food and more, the L.A. County Fair began in 1922 and is now the nation's largest county fair. This upcoming year of the fair will attract over 1.4 million visitors in just 18 days.